Outbound, pointed true north

Book 10–30 qualified meetings a month on your calendar.

Northwright books 10–30 qualified discovery calls a month directly onto your calendar — AI-driven research, multi-channel outreach, SDR-led follow-through. Priced below an in-house SDR, with margin left on the table.

See pricing
  • AI + SDR
    templated fulfillment
  • 70%+
    operator margin
  • $200–$500
    per booked meeting
This week · on your calendar
Updated 09:14
  • JM

    VP Operations

    Meridian Power Services

    Expanding 3 territories · Q3 budget open

  • AT

    Director, IT

    Alloy ITSec

    Post-breach hardware refresh · 8-site rollout

  • RP

    Owner

    RoofSpan LLC

    Buying out a competitor · new regions incoming

  • KC

    Managing Partner

    Kestrel Legal

    Replacing incumbent counsel · 90-day window

  • DS

    GM

    Driftless Agronomy

    SaaS replacement RFP · board sign-off in cycle

5 of 5+ booked this weekNorthwright · PRD

Who it’s for

You already spend on ads, trade shows or an inside sales rep — but the top of your funnel is lumpy.

We work with B2B teams in commercial services, IT, SaaS, agencies and professional services. If your offer and ICP are set, we turn the dial that actually moves pipeline: a steady, predictable flow of qualified discovery calls landing on your sales team’s calendar.

How it works

Four inputs.
One deliverable.

A templated fulfillment loop — research, personalization, cadence, and booked calls — handled by the same team every cycle. No chasing, no “we’ll get back to you on timing”.

  1. 01

    Target the right 600

    Apollo-vetted ICP matched to your offer, geography, and seniority. VAs clean the list so every record is deliverable, not just plausible.

  2. 02

    Personalize at scale

    AI compresses the first-hop research; the SDR layer pressure-tests it. Open rates land at 38–52% because the message is specific, not "personalized".

  3. 03

    SDR-led follow-through

    Two-touch cadence across email and LinkedIn, then a real human on the phone for the 8–12% of replies worth calling. Reply → booked handoff the same day.

  4. 04

    Calls on your calendar

    10–30 qualified discovery calls per month priced at $200–$500 each, or a $3K–$7K flat retainer. Pipeline without hiring an SDR.

The economics

Priced below an in-house SDR.
Margins stay above 70%.

Fulfillment is templated, VAs do the list-building, and AI compresses personalization. Northwright prices per meeting or on a flat retainer — and still leaves margin to scale.

In-house SDR

Fixed cost

$90K– $130K

Fully loaded, before they ramp. Then 3–6 months of ramp before output.

  • One pipeline · your ICP only
  • Headcount carries even when quiet

Northwright

Per booked meeting

$200– $500

Or a $3K–$7K flat retainer for multi-channel, verticalized programs.

  • 70%+ operator margin
  • Scale SDR layers, not headcount
10–30Meetings per client per month
38–52%Open rates on the first hop
70+%Operator margin on fulfillment

FAQ

What buyers ask us
before signing.

If your question isn’t here, mail it to us — we answer personally.

Get started

One email. We open a strategy call
and aim 10–30 meetings at your calendar.

Tell us your ICP, average deal, and the offer you want to put in front of buyers. We come back with the first 600, the proposed cadence, and a price per booked meeting or retainer quote.

[email protected]

Operated by Northwright — owner-light B2B outbound, multi-channel programs, performance-tiered retainers.

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